tag:blogger.com,1999:blog-6622818752419928461.post819640338738819238..comments2023-10-12T13:01:49.644+02:00Comments on Looker Lumet: What would a company have to consider to invest in the virtual world?Looker Lumethttp://www.blogger.com/profile/06689216250840379922noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-6622818752419928461.post-56392513273433412042008-04-10T16:29:00.000+02:002008-04-10T16:29:00.000+02:00That is what I meant Looker. People in S*d L*e don...That is what I meant Looker. People in S*d L*e don't want to have their screens flashing with ads... the thing should be more subtle and subliminar ;)Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-6622818752419928461.post-80794399973296678332008-04-09T22:49:00.000+02:002008-04-09T22:49:00.000+02:00At the end the question would be, are we waiting f...At the end the question would be, are we waiting for advertising in SL, as I now already walk away from the television with all those advertising blocks?<BR/>But as I said, when it is well thought through like the "Evian" campaign, I have nothing against it.Looker Lumethttps://www.blogger.com/profile/06689216250840379922noreply@blogger.comtag:blogger.com,1999:blog-6622818752419928461.post-77712170740809014762008-04-09T18:55:00.000+02:002008-04-09T18:55:00.000+02:00Great post Looker.I think the main thing companies...Great post Looker.<BR/>I think the main thing companies are forgetting when they bring their products to the LoL World is that this world is not RL.<BR/>The marketing strategy should be completly different and adapted to the surrounding reality (or is it virtuality? Now I got confused! hehe)<BR/>New ways to approach should be developed and no company who wants to have its presence in-world can expect to see their sales increased in RL just by being there.<BR/>Customer confidence and brand recall is what to take from SL, nothing more nothing less... <BR/>But then it is just my opinion ;)Anonymousnoreply@blogger.com