Okay, good news, I have found me a way to struggle through all the information on the metaverse, thanks to a friend, and faithful reader of this blog.
Time Magazine ran a piece back in August on five of the worst websites that mentioned Second Life as one of them. Not entirely sure why - since Second Life isn’t a website, as far as I know, but the article begins:
“We’re sure that somebody out there is enjoying Second Life, but why?
The corporate world’s embrace of the place as a venue for staff meetings and training sessions does seem to lend Second Life a layer of legitimacy. But maybe it’s a case of some CEOs trying too hard to be hip. “
And I thought Time was a serious magazine with founded information on different subjects, but this seems to me a one man vision, who is not even well aware of what Second Life really stands for, what the future will be with or without Second Life, what Second Life is learning us, what Second Life means to a lot of companies.
It is not just another platform, to my opinion, reading all the different reports on virtual worlds, but it is a current platform for meaningful interaction. There are different kind of projects currently on going in Second Life include some brilliant work .
In the past months we have seen several marketing projects, RL companies coming inworld. They all see some advantages in SL, otherwise they would not be there.
Yesterday I had even a chat with the friend, mentioned in the first paragraph of this post. He is managing director of a RL company, who finds it interesting enough, not only to be present in SL, but also to grow within this virtual world with several SIM’s, and with customers using these sim’s as a recruitment area, a meeting place for its own employees, a place for staff meetings, trainings and conferences.
But not the whole world is yet convinced about the advantages of Second Life, or even the virtual world. There is still much to be said, much to develop, but personally, I am convinced that what we experience today with Second Life might be the first steps of something bigger, which will not be separated from our first lives anymore.
Can you still remember those first years of the World Wide Web? What did people say back then about the web? Something like: “What is this Web thing? Why should I spend time on the Web? These are all websites created by a bunch of people who have way too much time on their hands.”
We now know very well how this turned out, haven't we? Will we have the same 'déja vu' feeling with the virtual worlds? The future will tell us, but I am very curious to know how this story will end.....or will never end...